Experience

Inizio Evoke Comms – June 2017 – Present

Senior Art Director

• Led creative across multiple accounts, developing integrated campaigns spanning digital, print, social, and video outputs

• Translated complex concepts and data into clear, compelling visual narratives through campaign design and infographics

• Designed and executed social media content and paid social advertising with cohesive, performance-driven creative

• Developed large-format print materials including brochures and booklets from concept through production

• Created logos, icons, and scalable visual systems to ensure brand consistency across touchpoints

• Owned end-to-end event branding and marketing strategy, including on-site creative execution and real-time support at live events

• Produced and edited video content and animated motion graphics for social and digital use

• Leveraged AI tools to support efficiency and creative exploration while maintaining brand integrity

• Collaborated cross-functionally with account, strategy, development, and specialty teams to deliver cohesive creative solutions

• Led agency-wide and client-facing presentations, articulating creative rationale and strategic intent

• Contributed to new business efforts through campaign conception, visual storytelling, and strategic thinking